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š The 8 Traits of a Winning Culture
If you donāt build culture on purpose, it will be built by accident.
Greg Berge
June 12, 2025
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š ONE THOUGHT
The 8 Traits of a Winning Culture
Every team has a culture.
The question is: Does yours help you win, or does it quietly hold you back?
From my years coaching teams and working with coaches around the country, Iāve seen one truth repeat over and over:
āYou donāt get the culture you talk about.
You get the culture you train, model, and allow, every single day.ā
And thatās where most teams go wrong.
They talk about culture.
But they donāt define it.
They donāt teach it.
They donāt hold it accountable.
Today, Iām giving you a clear framework that you can start using with your team right away. These are the eight traits Iāve seen in every winning culture. If you intentionally build these qualities into your team, the results will follow.
The 8 Traits of a Winning Culture:
1. Mindset & Attitude
Great teams train mindset. They donāt let energy suckers bring everyone down. They preach resilience and model positivity, especially in tough moments.
2. Time Management
Winning teams value time. They show up early. They move with urgency. They donāt waste minutes, because they know time is precious.
3. Communication
They talk, and they listen. Clear, respectful, direct communication builds trust. And when things go wrong, they face problems head-on.
4. Effort & Work Ethic
They compete hard. Not just on game day, but in the everyday. They take pride in hard work. They out-hustle their excuses. There is no entitlement.
5. Inclusivity & Teamwork
They break down cliques. They pull teammates in. And they know that if you want to go far, you donāt go alone.
6. Sportsmanship
They play the right way. They win with class and lose with humility. They donāt take shortcuts. They donāt make excuses. They compete with character.
7. Player Leadership
The best cultures are player-led. They build systems to train leaders and give them real responsibility.
8. Accountability
They donāt just talk about standards, they live them. Everyone holds each other accountable. Even when itās uncomfortable.
Final Thought:
Hereās what Iāve learned:
You donāt need a dozen slogans.
You need clarity.
You need consistency.
You need a system.
Thatās what builds a culture that wins.
As Urban Meyer saidā¦
āAverage leaders have quotes. Good leaders have a plan. Exceptional leaders have a system.ā
If you want help putting this system into place, I have just created my new course called Culture Wins OS. It walks you through how to define your culture, build it intentionally, and sustain it year after year. It includes:
|  |
ā”ļø It launches next week, and waitlist coaches will get 25% off + a bonus $99 Culture Wins Curriculum for free.
This is your LAST CHANCE to join the waitlist! Join it todayā¦
See you next Thursday,
Greg
š LINKS FOR LEADERS
š„ Video: The New Zealand All Blacks on Culture [LINK]
š ICYMI: Life is About Choices [LINK]
š° Article: Dealing with Difficult Parents
š GREAT QUOTES
āAverage leaders have quotes. Good leaders have a plan. Exceptional leaders have a system.ā
āWeāve created a jealous-free zone?ā¦ We look each other in the eye. We tell each other the truth. And we trust each other.ā
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š POSTS FROM OTHERS
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ā Sports Psychology (@SportPsychTips)
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The Team Leader OS: The Team Leader OS is a simple, powerful leadership system for coaches who want to build real leaders. Itās packed with short videos, ready-to-use tools, and practical strategies you can implement immediately. Whether you're starting a leadership program or looking to strengthen your team culture, this gives you a clear path forward without adding to your workload. |  |
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Contact Me: Greg Berge, [email protected]
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