Greg Berge

Principal | Coach | Author | Speaker. I write about Coaching, Leadership, Culture & Teams. Author: Culture WINS 🏆 & Coaching GOLD 🥇. Newsletter: Great Teams - Better Leaders 123.

Winner's Circle

Mar 8, 2026

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6 min read

🥇The Winner's Circle: Chloe Kim

She stepped away at her peak and came back stronger. What Chloe Kim teaches coaches about joy, pressure, and sustainability.

Greg Berge

Leadership

Mar 5, 2026

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9 min read

🏆 10 Principles Great Coaches Live By

Not slogans. Not buzzwords. Just what great coaches live by.

Greg Berge

The EDGE

Mar 3, 2026

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4 min read

⚡️The EDGE: The Buy In Illusion

Words don’t equal commitment. Behavior does.

Greg Berge

Winner's Circle

Mar 1, 2026

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6 min read

🥇The Winner's Circle: Shaun White

Three Olympic gold medals, longevity, reinvention, and pressure narrative are all factual.

Greg Berge

Olympics

Feb 26, 2026

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9 min read

🏆 4 Traits of Competitive Greatness

Leadership, buy-in, and poise under pressure from an Olympic gold medal moment.

Greg Berge

The EDGE

Feb 24, 2026

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4 min read

⚡️The EDGE: Standards Under Stress

Anyone can hold standards when it’s easy. This is about when it’s not.

Greg Berge

Winner's Circle

Feb 22, 2026

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5 min read

🥇The Winner's Circle: Lindsey Vonn

Resilience isn’t motivational. It’s trained. Vonn shows how elite competitors respond when everything hurts.

Greg Berge

Feb 19, 2026

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1 min read

🏆5-Minute Culture Builders

New link if yours didn’t work.

Greg Berge

Culture

🏆 The Farmer Test for Coaches and Leaders

Feb 19, 2026

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9 min read

🏆 The Farmer Test for Coaches and Leaders

Why culture is the soil, not the seed, and what great coaches tend daily.

Greg Berge

The EDGE

Feb 17, 2026

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4 min read

⚡️The EDGE: The Decision Gap

They know what to do. Pressure decides if they actually do it.

Greg Berge

Winner's Circle

Feb 15, 2026

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6 min read

🥇The Winner's Circle: Taylor Heise

Taylor Heise didn’t grow up chasing hockey stardom. She grew up in a basketball family where the gym mattered, and competition was the norm.

Greg Berge

Mindset

Feb 12, 2026

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8 min read

🏆 The Hungry Ghost

Why chasing more can quietly drain great coaches.

Greg Berge

The EDGE

Feb 10, 2026

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5 min read

⚡️ The EDGE: The Practice Transfer Gap

If it doesn’t transfer to games, it doesn’t matter.

Greg Berge

Winner's Circle

Feb 8, 2026

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6 min read

🥇The Winner's Circle: Kirby Smart

Kirby Smart didn’t rebuild Georgia football by chasing trends or slogans. He did it by obsessing over details, discipline, and accountability.

Greg Berge

Resilience

🏆 The Light Switch That Built an Olympian

Feb 5, 2026

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7 min read

🏆 The Light Switch That Built an Olympian

Long before medals and moments, her competitiveness showed up in backyards, driveways, and daily habits.

Greg Berge

The EDGE

Feb 3, 2026

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5 min read

⚡️ The EDGE: The Standard After Success

What great teams do after a big win to avoid complacency and keep improving.

Greg Berge

Winner's Circle

Feb 1, 2026

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6 min read

🥇The Winner's Circle: Cairlin Clark

Few athletes in recent years have carried more expectation, scrutiny, and noise than Caitlin Clark.

Greg Berge

Leadership

Jan 29, 2026

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8 min read

🏆 Let Them Lead

Why giving up control is the fastest way to build real leaders.

Greg Berge

The EDGE

Jan 27, 2026

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5 min read

⚡️ The EDGE: Decision Fatigue

Why teams break down late and how simplifying decisions leads to better execution under pressure.

Greg Berge

Winner's Circle

Jan 25, 2026

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7 min read

🥇The Winner's Circle: Sidney Crosby

Sidney Crosby has never been the loudest voice in the room. He’s never needed to be.

Greg Berge

Leadership

Jan 22, 2026

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9 min read

🏆 The Donkey Principle (For Leaders)

Why great leaders don’t waste energy on noise.

Greg Berge

CLC School Bundle

🏆 What happens when you hire your next coach?

Jan 21, 2026

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2 min read

🏆 What happens when you hire your next coach?

Lifetime access changes how you support coaches long-term.

Greg Berge

The EDGE

Jan 20, 2026

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6 min read

⚡️The EDGE: Elevating Player Leadership

Every coach wants player leadership. But too often, leadership is left to chance.

Greg Berge

CLC School Bundle

🏆 Supporting coaches is harder than it looks

Jan 19, 2026

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2 min read

🏆 Supporting coaches is harder than it looks

Supporting coaches isn’t about meetings. It’s about tools that last.

Greg Berge

Jan 18, 2026

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7 min read

🥇The Winner's Circle: Nikola Jokić

Some stars need the ball to prove they’re the star. Nikola Jokić does the opposite.

Greg Berge